How to Design and Deploy the Electronic Menus for Restaurants? - jiMenu

Have you decided to upgrade your restaurant with electronic menus? Implementing a digital menu play a vital role in interacting with your customers and in improving your business sales. To make the best use of it and to earn maximum profit from the same it is important to optimize the Electronic Menus For Restaurants and to design them in the best possible way.

Here are some of the best tips that will help you in creating an interactive menu that is easy-to-read as well as beautiful. Make sure that the design and layout match your brand and avoid using cluttered menus as they offer common problems and unnecessary noise between offerings and customers.

Also Read, How Does A Digital Menu Board Software Improve Your Restaurant Business

Top Tips to Design Electronic Menu for Restaurant

Tip No. 1 Structure Your Template Using Categories, Columns, & Rows

It is important to put the right efforts towards designing the structure of the menu. It is good to keep the list in an orderly fashion that seems easy to understand by the customers. Make it more alluring by sorting each category into groups. For eg: keep all the salads under one category that make it simple for customers to make a better choice. Categorize menus in columns and rows so that it is understandable even from a distance.

Tip No. 2 Keep of Text Hierarchy

Make the better flow of information by keeping headings with larger fonts, subheadings with little smaller size font and descriptions after that. Make sure that the smallest font size you have chosen is visible and easy to understand by the viewers. Try to make heading attractive by using bold letters and keeping subheading slightly lighter.

Generally, the perfect font size that goes best with the description is ~20-30 pt (or 26-40 pixels). The right rule is for every 10 ft distance between the menu and customer the menu text should grow by an inch.

Tip No. 3 Balance the Digital Board

Avoid the use of heavy visual weight on one side of the screen of the many as it reduces the chance of browsing the complete menu by customers. If you are using two different digital menu boards then it is good to keep a good balance between the two in terms of visual displays, images, colors, graphics, etc. This helps customers to view the complete details and make use of your services efficiently.

Tip No. 4 Make Use of Minimum Images

When considering the images there is no rule for its number. But adding too many images might harm the overall display and presentation of the menu. It is therefore very important to keep the proper visual graphics and to make sure that you are not conveying any wrong information. Also, not every menu needs images. So while designing electronic menus for restaurants make sure that you analyze the menu list and make a decision regarding the use of images.

Tip No. 5 Avoid Harsh Contrast and Saturation

Whether it is an image, text, or background it is always good to pay attention to the contrast and saturation color combination. Avoid making the use of harsh combination as they are hard to use and often gives poor visibility to the users.

Tip No. 6 Convey Your Brand

The major objective of implementing electronic menus is to attract potential customers. Since everyone knows you by the services and the name, therefore it is good to ensure that the menu design conveys your brand name. The right and visual symbolization using text, color schemes, and overall theme of your design would help you in delivering your brand value. Also, pick the right element from the website, logo, and store that helps in offering a better conceptualization of your menu design that goes best with your brand image.

Tip No. 7 Maintain Proper Space

Your menu needs space to breathe and therefore it is very important to keep some space around your text and images. This will offer a better picture to the overall menu and create better visibility of the content to the customers thus meeting the primary objective.

Also Read, Transform Your Fast Food Corner With Digital Menu Software

Conclusion

Choosing the right design is very important to make electronic menus for restaurants alluring, but along with it is equally important to choose the right orientation. Check the type of orientation, landscape or portrait that fits right for your menu content. Along that analyze the area where you are going to install your digital menu.

Putting the right effort and making the right choice will help you in meeting the overall goal and informing customers about your business in a better way.